See Our Latest Builds at Overland Expo East 2025!

The event season is a highlight for us, offering a fantastic opportunity to connect with the community and showcase the quality and innovation behind our products. We are excited to announce our participation in Overland Expo East, taking place from October 3-5 in Arrington, Virginia. This event is a cornerstone for the overlanding community, and we are proud to be part of it!

Attending shows like Overland Expo East allows us to demonstrate the superior craftsmanship and durability of our products in person. It’s one thing to see photos online, but it’s another to experience the build quality and thoughtful design up close. We invite you to visit our booth T2, where we will have several of our latest vehicle builds on display, including the 250 series Land Cruiser, our sister company Expedition Essentials Ram 2500, and our 6th Gen 4Runner. This is your chance to explore our products and see for yourself why they stand out. Plus, we might just have some an exclusive offer just for attendees of the event – but you'll have to come see us to find out!

Direct interaction with our customers is invaluable. That’s why we’re bringing key members of our team to answer your questions and discuss your projects. Our lead engineer, Jacob Frushtick, will be available to provide in-depth technical insights into our design process and material choices. If you have specific questions about engineering, functionality, or customization, Jacob is the person to ask.

Additionally, our brand manager, Mike Hallmark, will be on-site. Mike is eager to connect with attendees, share the vision behind our brand, and discuss how our products can support your adventures. Whether you are a long-time customer or just starting your overlanding journey, our team is ready to offer expert advice and share their passion for quality American craftsmanship.

Are you a YouTuber, forum moderator, or social media influencer in the overlanding space? We want to connect with you. Our brand is built on authentic experiences and genuine feedback from the community, and we are always looking for new partners to collaborate with.

We invite you to stop by our booth to discuss potential product reviews, custom build projects, and other content ideas. Sharing your perspective helps us innovate and allows others to see how our gear performs in real-world conditions. Let’s explore how we can work together to create compelling content for your audience.

Overland Expo East is more than just a trade show; it’s a gathering of enthusiasts who share a passion for exploration and adventure. We are looking forward to being part of that energy and connecting with you there.

Mark your calendars for October 3-5 and make sure to find our booth (T2) in Arrington, VA. Come see our vehicles, meet the team, and let's talk about your next adventure. We are confident that once you see our products in person, you will understand our unwavering commitment to quality.